See you then, – TechCrunch

This afternoon, if you try to go to – the confusing URL that used to host the internet’s most popular daily word puzzle – the site will redirect to the New York Times site. Then, we’re met by a familiar-looking website however something seems a bit off-key until you realizethat the name “Wordle” is now in the distinctive New York Times font, an alteration from the traditional Helvetica we’re accustomed to.

Last week, the New York Times announced it would purchase Josh Wardle’s hit movie in exchange for “a low seven-figure sum.” However, the old publisher is already taking action in the direction of a URL redirect! The New York Times published a list of Wordle tips and tricks just three hours ago it hyperlinked to the original “Power Language” URL – maybe the authors are equally nostalgic.

We were aware of this but the adjustments to this game’s interface are so minor, you may not notice them at the beginning (now there’s hamburger menus on the left side of the screen which takes users to different New York Times games) . At least, here at TechCrunch we’ve grown to love this bizarre URL.

We loved because it was so counter-intuitive, clearly not designed to go viral. Nobody was worried about the search engine optimization or findability however it did explode. If you’ve heard of Wordle from someone you know, you could search for it online and be confused what this “Power Language” website is the best place to look – perhaps you’d believe it was an app, and then mistakenly downloaded a fake .

What is the reason for powerlanguage? We were fortunate that when we talked to Wardle earlier this month we inquired Wardle about the source of his internet persona. It may have seemed like an interminable time for the programmer who was suddenly sought-after.

“That’s just a username that I’ve been using online for a long time and it’s a result of misunderstanding someone,” Wardle explained to TechCrunch. “Someone was calling both me and my buddies names back when I was younger. We were ridiculed by one another for slapping one another. I believed he was saying “power language”. In retrospect, he might have said “foul language” and I did not understand the meaning, but I was thrilled about the thought of swearing to be a “power language” and just went about as you would when you’re 16 years old, or whatever.”

However, here’s the negative news : while the web migration keeps your stats on games but it does reset your streak every day. This is a shame but perhaps this is an opportunity to let go from the pressure to be perfect Let us try to make a guess at a bad first word in the future and enjoy the power of words -how easily to arrange and rearrange letters can bring us happiness that we can are able to share with our friends in a daily routine. If you tweet about it, which is also acceptable.

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